of the present day ORLEANS -- Consumers are making fewer annual trips to the grocer's shop store and to the traditional discount store.

of the present day ORLEANS -- Consumers are making fewer annual trips to the grocer's shop store and to the traditional discount store. Trips to put drugs into stores have held steady, while trips to dollar stores and supercenter are in succession the rise.

Those are among the findings in the ACNielsen inquiry "Channel Blurring, A Consumer Perspective," the latest version of which was at handed at the recent National Association of Chain unsalable article Stores Marketplace convention.

According to ACNielsen senior vice president of consumer insights Todd Hale, the blurring of trade classes has hit supermarket

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